About Us

Background of the Company

Legal Status

Group M (T) Limited is a private limited liability company incorporated in Tanzania under companies Act 2002 .

We are amongst of the First Class and leading marketing agency across the country with a high knowledge and vast experience in Advertising & Promotions (ATL & BTL). With a rich of understanding our local market, we have been providing a wider range of marketing services to many corporate companies within the country.

The company plays a major roles in bridging the gap between market and marketing activities, and those who are in need with the services, which includes:

• MARKETING INITIATIVES (Mainly Advertising & Promotions)
• TRAINING & DEVELOPING SALES FORCE
• MARKETING RESEARCH & DEVELOPMENT
• MARKETING EVENTS MANAGEMENT

Core Competencies

We seeks to use our core competencies to achieve a sustainable competitive advantage, in which competitors cannot provide the same value to consumers that Group M (T) Limited does.

We are believing on our core competencies in:
• Offering a high-quality, branded product whose image is recognizable among consumers • Creating a sense of community among consumers who enjoy the Services • Developing a strong and sound reputation in the market we serves.

We intends to build on these competencies through marketing efforts that increase the value of products offered as well as customers satisfaction to the maximum possible expectations, while keep on believing to create a sustainable competitive advantage over our rivals

Our Vision

The company vision is to be the most effective and efficiency in regarding Marketing Communications activities.

Our Mission

Our primary focus is to work closely with clients and help them succeed in setting and meeting their marketing goals.

We offer a total support and a commitment to communicate the ideas in a strategic, creative, and cost-effective manner, by satisfying the market with the modern techniques and tactics implementation support to the market.

Keys to Success

This can be achieved through: • Having the technical expertise to minimize the learning curve for our clients and minimize their expenses.
• Be a part of our client’s business team.
• Insure the timely launch of each client’s marketing program.
• Generate new innovative strategies for our clients that result in a high-quality and cost- effective product.
• Ensured modern training techniques and tactical implementation of Marketing Activities.
• Proper customers retention in terms of mutual satisfactory exchange in the Market. • Defining Marketing as a win – win relationship between all actors and stake holders of the Market Composition.

Competitive Advantages

In the Marketing activities in developing country like Tanzania, the following are believed to be key success factors.

Reliable:

The customers can rely on your wide range of products and services, and attendants or sales force that they will reach and provides products and services at the Market safely.

Timely:

The customers believe that the sales forces or attendants are well paid and that the products and services are always in good condition and with this, they will get on time.

Honest:

The honest of the owners of the business and associated personnel in the keep of business secrecy, firmly providing them in its mutual satisfactorily benefits, is one of the most important factors in the Modern Global Market.

Working Capital:

The Modern Marketing Activities need to have enough working capital as most of products and services life cycle are paid after receiving or facing challengeable gestation period.

Responsibility

The customers depend much on the sales forces who will take responsibility of themselves as well as the business respectively. This is achieved through the full commitment and personal devotion of the sales forces to the business.

In order to strengthen our capability, competitiveness and competence in the market, Group M (T) Limited formed alliance with FEATHERSTONE LLC (AMERICAN-BASED COMPANY), which have extensive International Experience.

Group M (T) Limited, has a reputation for designing anmd execution of marketing communications project, in a very International Standard as well as timely delivery, with fully satisfactory of the client requirements, offer commercially viable solutions on difficult SEGMENTS, integrate successfully into their surroundings which will turn into an appreciation, by DEPARTMENTAL users, and the general public.